According to the research of AnalyticResearchGroup, for last 6 years the Russian market of Internet trade has increased more than in 3,5 times. Following the results of 2010, the total market has reached 180 bln rbl., exceeded an indicator of 2009 on 20 %  (150 bln rbl.). Average growth of the market makes 30 %. Under forecasts of market players, such growth will continue for the next 5 years.

Now the share of online sales in a total turnover of retail trade of the Russian Federation makes 1 %. By the end of 2011 analytics predict its insignificant increase – to 1,6 % that is in 4 times less, than in the USA and in 3,5 times less, than in Europe. The major stimulus for market growth is Internet spreading in regions and, as consequence, attraction of new potential buyers. Now the share of regional sales in the sector of electronic trade makes 40 %.

World analytical agencies, in turn, consider that the Russian emerging market of electronic commerce is the most perspective. In their opinion, by 2014 its rate of increase will make 450 % whereas similar indicators in the USA and Europe will be at levels of 160 % and 210 % accordingly. Increasing interest of the population to purchases online will support the intensive development of the Russian market. Cumulative mid-annual growth rate (CAGR) of the market of electronic trade B2C in Russia in that case will make 35 %, outstripped thereby CAGR in Europe (19 %) and the USA (11 %).

Now about 8 000 electronic trading platforms function in Runet. Thus 550 large stores supervise 82 % of the market. Besides, the Russian users actively master foreign Internet stores. According to the service EMS Mail of Russia, about 100 thousand mail items arrives monthly to Russia which basic part are the goods, ordered online.